Job Description:

Throw some sun on your career and join the solar company that recently made headlines for being the fastest growing company in Utah from 2014-2017 with a three-year growth rate of over 36,000%! With recognition from BusinessQ Magazine, UV50 “Startups to Watch,” and the Utah 100 MountainWest Capital Network, Blue Raven Solar continues to soar with a national footprint across more than 10 states, an innovative sales and fulfillment strategy, and thousands of positive reviews powered by a relentless focus on internal leadership development.

As a Digital Marketing Specialist, you will be a key member of our Marketing team. In this role, you will assist the Sales and Marketing teams in building the Blue Raven Solar brand with specific emphasis on our social media and content marketing strategies. You will play a pivotal role in creating greater awareness of the Blue Raven Solar brand by creating relevant and useful social media and website content, increasing customer engagement, monitoring and improving our online presence on key channels and assisting with any other projects or initiatives as needed.

Responsibilities for the Digital Marketing Specialist:

Candidates must be a creative, strategic thinker with a high attention to detail and be resilient when faced with challenges in order to:

  • Develop creative ideas and concepts for social media, driving marketing campaigns and day-to-day activities to build the Blue Raven Solar brand and increase engagement with our target audiences
  • Create, curate, and manage all published content on our social media platforms staying true to the Blue Raven Solar voice
  • Engage with our customers on social platforms, respond to questions, reply to @ mentions, and like comments
  • Assist in development of content calendars on a weekly basis for each social media platform as well as the Blue Raven Solar blog
  • Proactively find engagement opportunities with influencers and bloggers
  • Support the Sales Development team by optimizing the design and performance of Facebook ads
  • Assist in creation, design, and distribution of internal communications materials (newsletter, emails, presentations, infographics, brochures, forms, fliers, etc.)
  • Support Sales and Marketing leadership with a variety of general marketing duties and responsibilities as needed

Qualifications for the Digital Marketing Specialist:

A strong candidate will be able to show a track record of:

  • BA or BS with focus on communications, advertising, and/or marketing highly desired
  • Demonstrable experience with social media platforms including Facebook, Twitter, Instagram, Pinterest etc.
  • Demonstrable experience with writing, editing, and crafting content using photography and graphic design software (i.e. Adobe Creative Cloud, Illustrator, Photoshop, Canva, etc.)
  • Basic understanding of paid advertising models, esp. Facebook ads
  • Excellent verbal and written communication skills, with an eye for design
  • Ability to make decisions, problem solve, and prioritize assignments in a dynamic, ever-changing, marketing environment.
  • Excellent project management, organizational and critical thinking skills
  • Great attitude and a willingness to assist with a variety of tasks as they come

Compensation/benefits:

  • $40K - $50K/yr
  • Medical, dental and vision coverage available
  • PTO and Holidays
  • Discounts for going solar

Blue Raven Solar - Residential Solar Company

Blue Raven Solar is a national leader in residential solar, and we are ranked #1 nationwide in customer satisfaction by SolarReviews.com. When Blue Raven Solar first started in 2014, there were 3 of us working out of a basement. Today, just 4 short years later, there are more than 400 members of the Blue Raven family nationwide.

Our mission is to make homeowners’ lives better by saving them money, while increasing their reliance on clean and abundant renewable energy. We accomplish this by providing a world class customer experience through an innovative, reliable process and a speedy, high-quality installation.

Blue Raven Solar is proud to be an equal opportunity employer. We are committed to providing equal employment opportunities to you and all other persons without regard to race, religion, creed, color, sex (including pregnancy, sexual orientation and gender identity), national origin, disability, age, marital status, status as a protected veteran, genetic information, status with regard to public assistance, membership or activity in a local commission, or any other status protected under applicable federal, state, or local laws.

In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire. Blue Raven participates in E-Verify.

Reasonable Accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.